Face Lips Eyes

Cheek / Lip Tint: Grounded

5g / .17 oz

The perfect nude. A densely pigmented velvety cream allows for buildable, seamless application. Blend, buff, layer, or mix. Clean and sustainable makeup with maximum versatility and skincare benefits.

Rated 4.8 out of 5
Based on 138 reviews
Ascend Crush Grounded Pixie Reve Sangha Terra Emanate Gloria

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Cheek / Lip Tint: Grounded

Grounded offers a natural nude that enhances the perfect everyday lip and cheek.


Benefits

Organic ingredients

Superior antioxidant properties and mitochondrial support. See Hero Ingredients

Concentrated formula - Less is More

Versatile, one product many ways- see Pro Tips

Ingredients

*Caprylic/Capric Triglyceride, *Theobroma Cacao (Cocoa) Seed Butter, Oryza Sativa (Rice) Bran Wax, *Ricinus Communis (Castor) Seed Oil, *Simmondsia Chinensis (Jojoba) Seed Oil, Euphorbia Cerifera (Candelilla) Wax, Silica, Magnesium Stearate, *Totarol, Ubiquinone, Tocopherol, Octyldodecanol, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Oil, Trihydroxystearin, Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499). * Organic

Gluten Free. Cruelty Free. Fragrance Free. Silicone Free. Microplastic Free. Vegan

Pro Tips


Wear it your way

Apply with the fingertips to cheeks and lips for a wash of colour

Layer for intensity, apply to the lips with Aleph Lip Brush

Mix with other shades to create custom colours

Layer with Lucid Lip Gloss Balm for a glossy tint

Create a custom neutral

Use Grounded to mix with any other Cheek/Lip Tint to create a neutral-nude version of the shade.

Colour Matcher

Find the shade perfect for you. Take our quick quiz, or get a personal consult with one of our pro makeup artists.

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Ethical Ingredients

Ingredients must be sourced ethically and sustainably and they must do no harm to people, planet or animals.

  • Vegan
  • Cruelty free
  • No GMO
  • No toxins

Hero Ingredients

Jojoba Seed Oil

Penetrates deep into the skin to regulate sebum production.

Organic Cacao Butter

High in antioxidants, hydrating and nourishing to the skin and provides a luxurious skin feel.

Totarol

Antibacterial, antioxidant, and acne fighting properties to protect and improve skin health.

CoQ10

A potent antioxidant used by the mitochondria of the cell to help produce energy and function optimally.

Our shades

Aleph Lip Brush
Aleph Radiance Balm Star
Aleph Hybrid Eye Pigment Flicker

Flicker

Lip Brush

Flicker

Radiance Balm: Star

Flicker

Hybrid Eye Pigment: Flicker

Pair with

Packaging

We are easily as passionate and rigorous with our packaging as we are with what we put in it.

Most of it is made from reusable, recyclable glass and our lids from equally recyclable aluminium. When we occasionally need to use plastic we ensure it’s in a recyclable form.

Made from FSC Certified paper, Aleph boxes are home compostable as are our postage and packaging materials. Even our wee stickers on the base of the jars can head back to the earth once you’re done with them.

Re Aleph

image

Re Aleph is our sustainability initiative focused on circling used glass jars back into our packaging stream.

LEARN ABOUT OUR CIRCULAR INITIATIVE
average rating 4.8 out of 5
Based on 138 reviews
  • 5 Stars
    120 Reviews
  • 4 Stars
    9 Reviews
  • 3 Stars
    6 Reviews
  • 2 Stars
    1 Review
  • 1 Star
    2 Reviews
93% of reviewers would recommend this product to a friend
Customer photos and videos
138 Reviews
Reviewed by Clare, from New Zealand
Verified Buyer
I recommend this product
Age Range
35 - 44
Skin Type
Balanced
Skin Tone
Light
Rated 5 out of 5
Review posted

Great for every day

This is a really nice, peachy nude for lips. Just the every day colour that I was looking for. Has a smooth, creamy consistency. It didn’t last all day but for me that’s a small price to pay for the benefits of the brand.

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Reviewed by Rebecca M., from New Zealand
Verified Buyer
I recommend this product
Skin Tone
Light
Rated 5 out of 5
Review posted

Fantastic product

Great as a lighter bronzer and love Grounded as an eyeshadow. Really beautiful and doesn’t sit on the skin like my powder shadows, lovely to wear and super impressed.

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Reviewed by Hayley E., from Australia
Verified Buyer
I recommend this product
Age Range
25 - 34
Skin Type
Dry
Skin Tone
Light
Rated 5 out of 5
Review posted

Ultimate, versatile staple

Grounded gets the most use out of my cheek lip tints. It's lovely on eyes, cheeks, lips and mixed with other cheek lip tints to change things up. Here I've applied it here with some of the lip gloss. Love love love ❤️

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Reviewed by Karen K., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Combination
Skin Tone
Light
Rated 5 out of 5
Review posted

Grounded

Very versatile. Lips, checks eye. Nice and natural

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Reviewed by Teresa E., from United States
Verified Buyer
I recommend this product
Age Range
65+
Skin Type
Dry
Skin Tone
Light
Rated 5 out of 5
Review posted

New cheek color Grounded.

I love this new color and the fact that it applies so smoothly!

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