Eyes

Lift / Lengthen Mascara

8g / .282 oz

A consciously crafted formula designed to lift, define and add volume to the lashes on application. Over time, the unique Aleph Peptide Blend works to nourish, strengthen and lengthen lashes.100% microplastic-free, smudge-resistant system, flake-free, natural formulation.

Rated 4.3 out of 5
Based on 391 reviews

or make 4 interest-free payments of $16 NZD fortnightly with more info

Lift / Lengthen Mascara

An effective system designed to resist water and oil, making it resistant to smudging, flaking and panda eyes.


Stronger and longer lashes

The unique Aleph Peptide Blend nourishes the natural lash at the follicle and strengthens brittle lashes to promote hair growth.

Free from toxic carbon

Lift/Lengthen Mascara uses a groundbreaking, specially developed coated natural pigment, allowing it to deliver intensified depth, as well as giving a luxurious silky smooth finish.

Glide-on application

The nourishing blend of plant waxes enriches and conditions the lashes.

Pro Tips


Versatile application

Apply to the lashes from root to tip using the wand provided. For a pro natural application, apply using Aleph Mascara Fan Brush. Replace cap tightly after use and store in a cool, dry place out of direct sunlight.

Remove

Use a warm cloth and hold over the eyes for a few moments to soften the mascara, then gently wipe away. Your regular face cleanser may be used.Only use as directed and if irritation occurs, discontinue use and consult a physician.
Ethical Ingredients

Ingredients must be sourced ethically and sustainability and they must do no harm to people, planet or animals.

  • Vegan
  • Cruelty free
  • No GMO
  • No toxins

Hero Ingredients

Bayberry Fruit Wax

Hair conditioning properties

Biotinoyl Tripeptide-1

Improves eyelash length and strength

Myristoyl Pentapeptide-17

Conditioning and strengthening properties

Mascara Fan Brush

Flicker

Mascara Fan Brush

Pair with

Packaging

We are easily as passionate and rigorous with our packaging as we are with what we put in it.

Most of it is made from reusable, recyclable glass and our lids from equally recyclable aluminium. When we occasionally need to use plastic we ensure it’s in a recyclable form.

Made from FSC Certified paper, Aleph boxes are home compostable as are our postage and packaging materials. Even our wee stickers on the base of the jars can head back to the earth once you’re done with them.

Re Aleph

image

Re Aleph is our sustainability initiative focused on circling used glass jars back into our packaging stream.

LEARN ABOUT OUR CIRCULAR INITIATIVE
average rating 4.3 out of 5
Based on 391 reviews
  • 5 Stars
    264 Reviews
  • 4 Stars
    42 Reviews
  • 3 Stars
    39 Reviews
  • 2 Stars
    33 Reviews
  • 1 Star
    13 Reviews
78% of reviewers would recommend this product to a friend
391 Reviews
Reviewed by Jan M., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Balanced
Rated 5 out of 5
Review posted

Awesome

Love this product!

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Reviewed by Doreen D., from New Zealand
Verified Buyer
I recommend this product
Age Range
45 - 54
Skin Type
Oily
Rated 5 out of 5
Review posted

Amazing

Love that it doesn’t clump, love that you can build it up or keep it natural, love that it is so good for my lashes!!! Love it!

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Reviewed by Phillipa O., from New Zealand
Verified Buyer
Rated 3 out of 5
Review posted

Mascara

Nice product. Like the glass tube. Smudges quite easily.

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Aleph Beauty

We appreciate you reaching out. We have emailed you with some tips that could help to make this work optimally for you Phillipa ☺️

Reviewed by Alisa L., from New Zealand
Verified Buyer
I recommend this product
Age Range
45 - 54
Skin Type
Combination
Rated 5 out of 5
Review posted

Best ever!

This is the most luscious mascara I’ve used. Feels like food on my lashes. It’s moisturising! It is surprisingly black and can build up the amount giving more volume and length without spider eyes. I love this!!!

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Aleph Beauty

This makes us so happy to hear! 😍

Reviewed by Jill H., from New Zealand
Verified Buyer
I recommend this product
Age Range
65+
Skin Type
Balanced
Rated 5 out of 5
Review posted

Love this mascara

I love it. This is the first product I have purchased from Aleph and this mascara is so easy to apply and makes my lashes look longer and fuller than any mascara I have used.

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Aleph Beauty

We are so happy to hear that you are loving your Mascara Jill!