Velvety and versatile to gracefully bring out the eyes, this water-based gel uses all natural ingredients for smudge-resistant lines and accents.
Learn MorePrecisely created from powerful active, natural ingredients, Aleph products work in harmony with skin at the cellular level. Nourishing, protecting and regenerating to deliver an impeccable, long-lasting finish.
You care about the world we live in. So do we. You deserve conscious makeup that chooses sustainable packaging, and cruelty free, vegan ingredients.
We've got a plan:
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"I have tried countless natural foundations and whilst I value natural ingredients I actually value performance more. This feels like velvet on my skin, light and nourishing but most importantly it looks amazing. A pleasure to apply with the brush. Grounded lip/cheek tint complements the fresh face look perfectly. Try it."
- Megan
Aleph Beauty is honoured to win at the 2020 Best of Natural Awards in multiple categories.
Concealer/Foundation - Winner, Best Makeup - Face. Radiance ~ Sun - Winner, Best Makeup - Eyes. Plus Aleph Beauty wins Overall Best Brand People’s Choice.
The innovative skincare companion every complexion has been waiting for.
Aleph Serum/Primer nourishes, protects, repairs and prepares your skin all at once.
A pore-refining invisible second skin that protects against blue light and environmental pollutants while extending makeup longevity.
Our multi-use shades are designed to self-adjust to suit a wide range of skin tones.
Long-wearing with an exquisite lightweight, velvety texture that nourishes and amplifies skin to look radiant and smooth.
Attract and diffuse light to achieve flawless skin, the perfect alchemy to transform your makeup.
An ultra-versatile, multi-function glow for eyes, cheeks, lips and skin.
A multi-functional, high density colour tint expertly crafted to suit all skin tones.
Intelligently formulated to be versatile, layer from subtle to rich colour.
100% vegan. A universal brush that delivers a seamless, professional, diffused application of foundation, and precision application of cheek tint for a luminous finish.
The perfect way to show your appreciation is with a virtual gift card.
Ingredients chosen with absolute care to be as ethical as possible. 100% cruelty-free, vegan, and people & planet friendly.
We choose consciously so your conscience is clear.
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"This is genuinely the best foundation I've ever used! I am super fussy & tend to find all foundations end up sinking into fine lines & ending up oily by the end of the day; however after 10+ hours this still looks flawless - with no touch ups or setting powder!!! 10/10 recommend!!" - Kristin
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"You’ve created a real little star. When I looked at the sample (1.0) I thought it would be too dark, but it’s magically the perfect colour on my skin. It feels so good on and I can wear it as sheer or full as I like but still able to cover my hormonal acne without it looking cakey or weird in that area." - Elena
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"After a whole day wearing Aleph Beauty products I still feel fantastic! The foundation and blush has worn beautifully. The lip colour is gorgeous and beautiful to wear! At 45 it has made my skin look fresh all day! Thank you, I’m loving it!" - Lesley