Eyes

Lift / Lengthen Mascara

8g / .282 oz

A consciously crafted formula designed to lift, define and add volume to the lashes on application. Over time, the unique Aleph Peptide Blend works to nourish, strengthen and lengthen lashes.100% microplastic-free, smudge-resistant system, flake-free, natural formulation.

Rated 4.3 out of 5
Based on 401 reviews

or make 4 interest-free payments of $16 NZD fortnightly with more info

Lift / Lengthen Mascara

An effective system designed to resist water and oil, making it resistant to smudging, flaking and panda eyes.


Stronger and longer lashes

The unique Aleph Peptide Blend nourishes the natural lash at the follicle and strengthens brittle lashes to promote hair growth.

Free from toxic carbon

Lift/Lengthen Mascara uses a groundbreaking, specially developed coated natural pigment, allowing it to deliver intensified depth, as well as giving a luxurious silky smooth finish.

Glide-on application

The nourishing blend of plant waxes enriches and conditions the lashes.

Pro Tips


Versatile application

Apply to the lashes from root to tip using the wand provided. For a pro natural application, apply using Aleph Mascara Fan Brush. Replace cap tightly after use and store in a cool, dry place out of direct sunlight.

Remove

Use a warm cloth and hold over the eyes for a few moments to soften the mascara, then gently wipe away. Your regular face cleanser may be used.Only use as directed and if irritation occurs, discontinue use and consult a physician.
Ethical Ingredients

Ingredients must be sourced ethically and sustainability and they must do no harm to people, planet or animals.

  • Vegan
  • Cruelty free
  • No GMO
  • No toxins

Hero Ingredients

Bayberry Fruit Wax

Hair conditioning properties

Biotinoyl Tripeptide-1

Improves eyelash length and strength

Myristoyl Pentapeptide-17

Conditioning and strengthening properties

Mascara Fan Brush

Flicker

Mascara Fan Brush

Pair with

Packaging

We are easily as passionate and rigorous with our packaging as we are with what we put in it.

Most of it is made from reusable, recyclable glass and our lids from equally recyclable aluminium. When we occasionally need to use plastic we ensure it’s in a recyclable form.

Made from FSC Certified paper, Aleph boxes are home compostable as are our postage and packaging materials. Even our wee stickers on the base of the jars can head back to the earth once you’re done with them.

Re Aleph

image

Re Aleph is our sustainability initiative focused on circling used glass jars back into our packaging stream.

LEARN ABOUT OUR CIRCULAR INITIATIVE
average rating 4.3 out of 5
Based on 401 reviews
  • 5 Stars
    271 Reviews
  • 4 Stars
    44 Reviews
  • 3 Stars
    40 Reviews
  • 2 Stars
    33 Reviews
  • 1 Star
    13 Reviews
79% of reviewers would recommend this product to a friend
401 Reviews
Reviewed by Anna B., from New Zealand
Verified Buyer
I recommend this product
Age Range
35 - 44
Rated 5 out of 5
Review posted

Love this!

Love this mascara! I love that it is has no nasties, stays on all day etc. Am now keen to use with the mascara fan brush!

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Aleph Beauty

That is fantastic to hear you are loving your mascara Anna!

Reviewed by Lee D., from New Zealand
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

Lift/lengthen mascara

My second one of these. Fantastic colour. Lasts a long time so very economical.

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Reviewed by Jessica N., from New Zealand
Verified Buyer
Rated 3 out of 5
Review posted

Disappointing

I’m disappointed in this product. Its consistency is quite thin, which doesn’t give the volume I like and also means that until it dries it is pretty messy - mascara ends up on the eye lids etc. Don’t think I’ll buy this product again.

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Aleph Beauty

We appreciate you reaching out. We have emailed you with some tips that could help to make this work optimally for you Jessica.

Reviewed by Ann-Marie L., from New Zealand
Verified Buyer
I recommend this product
Age Range
18 - 24
Skin Type
Balanced
Rated 5 out of 5
Review posted

Brilliance in a bottle

Bought this for my daughter. She doesn’t wear makeup but wanted fuller healthier lashes. Didn’t want to get her extensions as can be dangerous. One slight coat and they looked great. Curled, longer and impact. As she continues to use I’m very hopefully that this product will give her healthy long lashes.

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Aleph Beauty

oh fantastic, Ann-Marie ☺️

Reviewed by Melanie C., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Combination
Rated 5 out of 5
Review posted

Lovely

I love putting this on with the fan brush. It looks so natural and light.

I really recommend the mascara.

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