Face

Serum / Primer

15 mL / .5 fl oz

The highly effective multi-tasking hero your skin deserves. Designed with ingredients known to boost the skin's metabolism and decrease the appearance of fine lines and wrinkles to nourish, protect and prime the skin all at once.

Rated 4.9 out of 5
Based on 642 reviews

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Serum / Primer

Aleph Serum/Primer is a highly concentrated formula that delivers potent active ingredients to support skin health.


Lasting Hydration

Packed with naturally nourishing ingredients, Aleph Serum/Primer is designed to effectively promote skin elasticity and protect the skin barrier against moisture loss for healthier, rejuvenated skin.

Proactive Ageing

Highly effective ingredients come together to actively reduce the appearance of wrinkles and fine lines.

Suitable for all Skin Types

The non-sticky, non-greasy feel of this intensive and nourishing product can help balance all skin types – even oily skin.

Pro Tips


Protective and Nourishing Serum

Use as part of your skincare routine by applying 2-3 drops to the palms of the hands and pressing into the face.

Makeup Primer

Apply as above prior to Concealer/Foundation. To avoid eye makeup creasing, avoid the eye area Serum/Primer.

Tinted Serum

Mix 1-3 drops with Concealer/Foundation to create light and nourishing veil of coverage.
Ethical Ingredients

Ingredients must be sourced ethically and sustainably and they must do no harm to people, planet or animals.

  • Vegan
  • Cruelty free
  • No GMO
  • No toxins

Hero Ingredients

Milk Thistle

Strengthens skin barrier and helps retain optimum moisture levels

Hibiscus Syriacus Callus Extract

High in antioxidants to repair skin damage and help even skin tone

Jojoba Esters

Improves barrier function

Aleph Radiance Balm Sun
Aleph Concealer/Foundation 2.0
Aleph Lip/ Cheek Tint Sangha

Flicker

Radiance Balm: Sun

Flicker

Concealer / Foundation 2.0

Flicker

Cheek / Lip Tint: Sangha

Pair with

Packaging

We are easily as passionate and rigorous with our packaging as we are with what we put in it.

Most of it is made from reusable, recyclable glass and our lids from equally recyclable aluminium. When we occasionally need to use plastic we ensure it’s in a recyclable form.

Made from FSC Certified paper, Aleph boxes are home compostable as are our postage and packaging materials. Even our wee stickers on the base of the jars can head back to the earth once you’re done with them.

Re Aleph

image

Re Aleph is our sustainability initiative focused on circling used glass jars back into our packaging stream.

LEARN ABOUT OUR CIRCULAR INITIATIVE
average rating 4.9 out of 5
Based on 642 reviews
  • 5 Stars
    594 Reviews
  • 4 Stars
    34 Reviews
  • 3 Stars
    7 Reviews
  • 2 Stars
    3 Reviews
  • 1 Star
    4 Reviews
98% of reviewers would recommend this product to a friend
Customer photos and videos
642 Reviews
Reviewed by Jan M., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Balanced
Rated 5 out of 5
Review posted

Perfect

Love this- little goes a long way

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Reviewed by Liz S., from New Zealand
Verified Buyer
I recommend this product
Age Range
65+
Skin Type
Dry
Rated 5 out of 5
Review posted

Smooth and silky

So far, since it's early days, I love the feel of this serum/primer. It adds extra moisture to my aging skin which has become drier over time. I like that it helps the foundation apply more smoothly when I want a finer layer

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Reviewed by lorraine t., from New Zealand
Verified Buyer
I recommend this product
Age Range
65+
Skin Type
Combination
Rated 5 out of 5
Review posted

I swear by this primer

I am obsessed with this primer, it’s the best prep ever and moisturisers my face while making the perfect base for my makeup to evenly blend in. Definitely my go to product

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Reviewed by V J H., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Balanced
Rated 5 out of 5
Review posted

Serum/primer

Love this serum very light and lovely on my skin.

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Reviewed by Deborah K., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Dry
Rated 5 out of 5
Review posted

Serum Primer

Love this light Serum I use it twice a day .

My skin looks healthy

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