Face

Serum / Primer

15 mL / .5 fl oz

The highly effective multi-tasking hero your skin deserves. Designed with ingredients known to boost the skin's metabolism and decrease the appearance of fine lines and wrinkles to nourish, protect and prime the skin all at once.

Rated 4.9 out of 5
Based on 402 reviews

or make 4 interest-free payments of $18 NZD fortnightly with more info

Serum / Primer

Aleph Serum/Primer is a highly concentrated formula that delivers potent active ingredients to support skin health.

Lasting Hydration

Packed with naturally nourishing ingredients, Aleph Serum/Primer is designed to effectively promote skin elasticity and protect the skin barrier against moisture loss for healthier, rejuvenated skin.

Proactive Ageing

Highly effective ingredients come together to actively reduce the appearance of wrinkles and fine lines.

Suitable for all Skin Types

The non-sticky, non-greasy feel of this intensive and nourishing product can help balance all skin types – even oily skin.

Pro Tips

Protective and Nourishing Serum

Use as part of your skincare routine by applying 2-3 drops to the palms of the hands and pressing into the face.

Makeup Primer

Apply as above prior to Concealer/Foundation. To avoid eye makeup creasing, avoid the eye area Serum/Primer.

Tinted Serum

Mix 1-3 drops with Concealer/Foundation to create light and nourishing veil of coverage.

How to use

Ultra-nourishing coverage adjuster

Nourishing Benefits

Learn about the nourishing and multifunctional properties of Serum/Primer.

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Serum/Primer Three Ways

Coming Soon.

Ethical Ingredients

Ingredients must be sourced ethically and sustainability and they must do no harm to people, planet or animals.

  • Vegan
  • Cruelty free
  • No GMO
  • No toxins

Hero Ingredients

Milk Thistle

Strengthens skin barrier and helps retain optimum moisture levels

Hibiscus Syriacus Callus Extract

High in antioxidants to repair skin damage and help even skin tone

Jojoba Esters

Improves barrier function

ALL INGREDIENTS ABOUT OUR INGREDIENTS

Serum / Primer

Full Ingredients List

Ethyl Macadamiate, Coconut Alkane, Heptyl Undecylenate, Silybum Marianum Ethyl Ester, Triheptanoin, Camellia Japonica (Camellia) Seed Oil, Jojoba Esters, Terminalia Ferdinandiana (Kakadu Plum) Seed Oil, Carthamus Tinctorius (Safflower) Seed Oil, Coco-Caprylate/Caprate, Helianthus Annuus (Sunflower) Seed Oil, Tocopherol, Hibiscus Syriacus Callus Extract, Santalum Album (Sandalwood) Oil

All Ingredients

  • Vegan
  • Cruelty free
  • No GMO
  • No toxins
Radiance Balm: Sun
Concealer / Foundation 2.0
Cheek / Lip Tint: Sangha

Flicker

Radiance Balm: Sun

Flicker

Concealer / Foundation 2.0

Flicker

Cheek / Lip Tint: Sangha

Pair with

Flicker

Radiance Balm: Sun

$53

Flicker

Concealer / Foundation 2.0

$62

Flicker

Cheek / Lip Tint: Sangha

$58

Packaging

We are easily as passionate and rigorous with our packaging as we are with what we put in it.

Most of it is made from reusable, recyclable glass and our lids from equally recyclable aluminium. When we occasionally need to use plastic we ensure it’s in a recyclable form.

Made from FSC Certified paper, Aleph boxes are home compostable as are our postage and packaging materials. Even our wee stickers on the base of the jars can head back to the earth once you’re done with them.

Re Aleph

image

Re Aleph is our sustainability initiative focused on circling used glass jars back into our packaging stream.

LEARN ABOUT OUR CIRCULAR INITIATIVE
Write a Review
average rating 4.9 out of 5
Based on 402 reviews
  • 5 Stars
    372 Reviews
  • 4 Stars
    20 Reviews
  • 3 Stars
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  • 2 Stars
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  • 1 Star
    3 Reviews
98% of reviewers would recommend this product to a friend
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402 Reviews
Reviewed by Angeline M., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Combination
Rated 5 out of 5
Review posted

Light and Nourishing

This serum/primer is light and definitely nourishing, my skin has improved and has a beautiful glow. When I began using this product I didn't quite understand the concept and how to mix with the concealer. One drop literally is all you need to create alchemy, absolutely LOVE preparing and applying these two together each day. such a quick and easy product to use. Lasts for ages and is so cost effective. Both my sisters have come over to Aleph now and have found the same we are in our late 40s to mid 50s! think Aleph Christmas presents will be heading our way!

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Aleph Beauty

This makes us so happy to hear Angeline, thank you for sharing 😍

Reviewed by Lilian M., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Combination
Rated 5 out of 5
Review posted

Serum/Primer

I mix this with a tinted moisturiser and my foundation - makes it easier to apply and gives a lovely finish.

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Reviewed by Carmen T., from New Zealand
Verified Buyer
I recommend this product
Age Range
45 - 54
Skin Type
Balanced
Rated 5 out of 5
Review posted

Perfect base, quick drop and dab

Perfect to mix with concealer/foundation for a lighter finish. Also perfect to wear just on its own. My skin is so much clearer now, so happily will wear on its own day and night.

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Reviewed by Kristen A., from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Rated 5 out of 5
Review posted

Silky smooth

Less is more - a single drop goes a long way providing a lovely glow and silky smooth feel on my skin.

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Reviewed by Rebekah N., from New Zealand
Verified Buyer
I recommend this product
Age Range
45 - 54
Skin Type
Dry
Rated 5 out of 5
Review posted

Lovely

Makes my skin feel very soft.

I use it as a primer under concealer foundation. I really notice the difference in how much more nicely the concealer goes on if I use primer. It seems more seamless finish.

I also add a drop to concealer foundation if I want to apply foundation just with fingertips for lighter finish, and if I want a break from washing my brush.

This is the second bottle I’ve bought and will continue to purchase- recommend it.

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