Face Lips Eyes

Cheek / Lip Tint: Grounded

5g / .17 oz

The perfect nude. A densely pigmented velvety cream allows for buildable, seamless application. Blend, buff, layer, or mix. Clean and sustainable makeup with maximum versatility and skincare benefits.

Rated 4.8 out of 5
Based on 160 reviews
Ascend Crush Grounded Pixie Reve Sangha Terra Emanate Gloria

or make 4 interest-free payments fortnightly with more info

Cheek / Lip Tint: Grounded

Grounded offers a natural nude that enhances the perfect everyday lip and cheek.


Benefits

Organic ingredients

Superior antioxidant properties and mitochondrial support. See Hero Ingredients

Concentrated formula - Less is More

Versatile, one product many ways- see Pro Tips

Ingredients

*Caprylic/Capric Triglyceride, *Theobroma Cacao (Cocoa) Seed Butter, Oryza Sativa (Rice) Bran Wax, *Ricinus Communis (Castor) Seed Oil, *Simmondsia Chinensis (Jojoba) Seed Oil, Euphorbia Cerifera (Candelilla) Wax, Silica, Magnesium Stearate, *Totarol, Ubiquinone, Tocopherol, Octyldodecanol, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Oil, Trihydroxystearin, Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499). * Organic

Gluten Free. Cruelty Free. Fragrance Free. Silicone Free. Microplastic Free. Vegan

Pro Tips


Wear it your way

Apply with the fingertips to cheeks and lips for a wash of colour

Layer for intensity, apply to the lips with Aleph Lip Brush

Mix with other shades to create custom colours

Layer with Lucid Lip Gloss Balm for a glossy tint

Create a custom neutral

Use Grounded to mix with any other Cheek/Lip Tint to create a neutral-nude version of the shade.

Colour Matcher

Find the shade perfect for you. Take our quick quiz, or get a personal consult with one of our pro makeup artists.

get started
Ethical Ingredients

Ingredients must be sourced ethically and sustainably and they must do no harm to people, planet or animals.

  • Vegan
  • Cruelty free
  • No GMO
  • No toxins

Hero Ingredients

Jojoba Seed Oil

Penetrates deep into the skin to regulate sebum production.

Organic Cacao Butter

High in antioxidants, hydrating and nourishing to the skin and provides a luxurious skin feel.

Totarol

Antibacterial, antioxidant, and acne fighting properties to protect and improve skin health.

CoQ10

A potent antioxidant used by the mitochondria of the cell to help produce energy and function optimally.

Our shades

Aleph Lip Brush
Aleph Radiance Balm Star
Aleph Hybrid Eye Pigment Flicker

Flicker

Lip Brush

Flicker

Radiance Balm: Star

Flicker

Hybrid Eye Pigment: Flicker

Pair with

Packaging

We are easily as passionate and rigorous with our packaging as we are with what we put in it.

Most of it is made from reusable, recyclable glass and our lids from equally recyclable aluminium. When we occasionally need to use plastic we ensure it’s in a recyclable form.

Made from FSC Certified paper, Aleph boxes are home compostable as are our postage and packaging materials. Even our wee stickers on the base of the jars can head back to the earth once you’re done with them.

Re Aleph

image

Re Aleph is our sustainability initiative focused on circling used glass jars back into our packaging stream.

LEARN ABOUT OUR CIRCULAR INITIATIVE
average rating 4.8 out of 5
Based on 160 reviews
  • 5 Stars
    141 Reviews
  • 4 Stars
    9 Reviews
  • 3 Stars
    6 Reviews
  • 2 Stars
    2 Reviews
  • 1 Star
    2 Reviews
94% of reviewers would recommend this product to a friend
Customer photos and videos
160 Reviews
Reviewed by Di M., from New Zealand
Verified Buyer
I recommend this product
Age Range
65+
Skin Type
Dry
Skin Tone
Light
Rated 5 out of 5
Review posted

Beautiful cheek/lip tint

A rich, smooth tint which goes on beautifully and blends for just the right amount of cheek tint. Very easy to use

Loading...
Was this helpful?
Reviewed by Brigette, from New Zealand
Verified Buyer
I recommend this product
Age Range
55 - 64
Skin Type
Balanced
Skin Tone
Light
Rated 5 out of 5
Review posted

A great multi-tasker

I resisted for a long time buying Grounded because I kinda knew it as a pure lip tint it wouldn't be my colour. I wasn't wrong there. What I underestimated was how amazing Grounded has been to mix with other tints - especially Crush to create a just right neutral for my complexion. I also often wear it as a very soft wash on my eyelids for an easy everyday look. It contrast's beautifully with my blue eyes. x

Loading...
Was this helpful?
Reviewed by Linda
I recommend this product
Rated 5 out of 5
Review posted

5 Stars

The color is much more nude. An easy color to wear for blush and your lips.

Loading...
Was this helpful?
Reviewed by Paige T., from United States
Verified Buyer
I recommend this product
Age Range
35 - 44
Skin Type
Combination
Skin Tone
Light
Rated 5 out of 5
Review posted

Good color and long lasting

The product is easy to apply and gives the perfect amount of color, it stays put all day if I use just a little powder to set it in the morning. I love the ingredients and the compact design.

Loading...
Was this helpful?
Reviewed by Mandy N., from New Zealand
Verified Buyer
I don't recommend this product
Age Range
45 - 54
Skin Type
Dry
Skin Tone
Medium
Rated 2 out of 5
Review posted

Not sure what to do with this colour

I bought it because all the videos said you could mix it with other colours but doing that doesn’t really make any amazing colour. E.g if I add with Crush they say it will be a nice berry colour but it’s not. I can’t use on my lids as it just blends with the colour of my skin. This colour is probably best for those with light skin, e.g if you’re of Asian, Pacific, or any ethnicity with dark lips these colours they describe aren’t what will be on your lips. Not sure what to do with it now :-(

Loading...
Was this helpful?