How to Apply Concealer/Foundation

Simple steps to flawless application of your Aleph Concealer/Foundation.

Diffuser Brush


  • Decant ⅓ of a pea size of product onto the back of the hand and use a clean finger to warm to the skin.
  • Lightly dab the Diffuser Brush onto the back of the hand, picking up a small amount of product at a time.
  • Starting at the centre of the face, buff the product into the skin using circular motions.
  • Diffuse the product all over the skin, continually polishing all areas of the face for an even coverage.
  • Pick up the last of the product from the back of the hand and buff along the jawline for a seamless finish.

Concealer Application

  • Use a clean finger to lightly tap the top of the makeup pot, picking up a small amount of product at a time.
  • Gently pat the product onto the skin and blend with a clean finger.
  • After applying foundation, use the fingertips to touch up spots or blemishes.
  • Apply to the outer corner of the eye, below the eyebrow and under eyes to conceal dark circles.
  • Only apply to the eyelid if you are not applying any other products, such as Radiance or Cheek/Lip Tint.