About (old)

Inspired Intelligent Beauty

Aleph; created to inspire intelligent beauty.

Luxury. Minimal. Pure. Aleph has refined the beauty journey. Our mission is to create the best makeup possible that is kind to people, animals and the planet. 

Aleph was founded by professional makeup artist Emma Peters, who is passionate about conscious living but couldn’t find makeup that met her exacting standards. So she created it.

Aleph products are precisely curated from powerful active, natural ingredients to create luxurious products that work in harmony with skin to deliver an impeccable, long-lasting finish. It is conscious and considered in its production, from ingredients, to formulation and packaging.

Aleph is cruelty-free, toxin-free, GMO-free and vegan. It is intelligent alchemy for the body.