Dry and draggy in a teeny tiny pot
I was a little bit stunned at the size of the pot and amount of product when this arrived. Its very small. You really have to use a brush or dig it out with a tool - too small to use a finger. The formula is very dry and hard in the pot and difficult to blend. Feels like it is dragging my 47 year old skin. Its not creamy at all. Better result with an eyeshadow brush but difficult to get enough product onto the brush, poor colour pay off and no discernable sparkle. Found it a bit insipid/wishy-washy to use as a eyeliner. All in all a very disappointing first purchase from Aleph and won't be back. Marketing and branding really cool but not backed up by the product, which is expensive and underwhelming.
Hybrid Eye Pigment is a unique and extremely versatile range, this hybrid formulation offers a consistency between a powder, a creme and an eye pencil. Its unique texture allows it to wear for the brows, as shadow and liner. We added a great tutorial where Emma talks about all the ways to use Hybrid Eye Pigment https://alephbeauty.com/products/hybrid-eye-pigment-incense ☺️