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As we step fully into 2026, beauty is undergoing a quiet revolution, one that aligns seamlessly with our ethos of high-performance, clean, conscious beauty. This year’s makeup trends move away from heavy sculpting and opaque finishes and toward a softer, smarter kind of glam.
The focus: Enhancing natural structure, leaning into gentle contrasts, and playing with light in intuitive, minimalist ways.
The result is makeup that looks purposeful yet effortless: fresh-faced, dimensional, refined, and unmistakably modern.
Skin Still Leads, But With More Dimension
2026 is the year of satin skin. A finish that sits comfortably between dewy and matte.
Weightless foundations that even tone while letting freckles, pores, and life peek through - Try Mixing 2 drops of Serum/Primer with half a pea scoop of Concealer/Foundation.
Micro-highlighting placed strategically on high points to create a subtle, skin-like gleam - Radiance Balm Moon & Radiance Balm Sun are the perfect subtle glow products for this trend.
Soft contour and gentle shadows that shape rather than sculpt - Cheek/Lip Tint Terra is your go-to multi-use contour shade.
This approach brings back the art of nuance: skin looks alive, lifted, and dimensional without drama.
Lightly Lifted Color: High Blush & Soft Berry Tones
Blush placement shifts higher on the cheekbones, creating a naturally lifted look.
Key color directions include: Soft berry blush for a healthy, modern flush - Cheek/Lip Tint Crush is the perfect berry flush.
Rose and mauve undertones that sharpen features - Try Cheek/Lip Tint Réve or Cheek/Lip Tint Emanate.
Seamless cream textures that melt into skin with barely-there edges.
These tones are flattering across ages and undertones, adding a fresh, subtly sculpted finish.
Eyes: Gentle Drama With Intentional Texture
This year, eye makeup embraces contrast without intensity. Think smudged, soft, and lived-in rather than bold or graphic.
Trending eye looks: Smudged lower-lash eyeshadow for a diffused shadow effect - Use Hybrid Eye Pigment or our Eye/Lip Multi-Liner Pencils for a softly smudged lower lash shadow.
Soft metallics in champagne, graphite, and pewter for understated luminosity - Radiance Balm Moon, Radiance Balm Star, Hybrid Eye Pigment Echo are products to ad subtle metallic radiance.
Glossy lids sheer sheen, no glitter, for a moisturized, clean editorial look - Try Mixing/Treatment Balm or Radiance Balm Moon.
Smoked-out brown liner creating subtle depth - Multi-Liner Umber is the best neutral brown liner for a smoked out look.
Clean liner with razor-thin precision for minimalist definition - Use Gel liner Onyx for a clean thin liner look.
It's eye makeup that defines, but never overwhelms.
Brows: Barely There & Beautifully Understated
Brows in 2026 are soft, airy, and natural, more suggestion than statement. Light grooming instead of heavy filling.
Fluffy, brushed-up texture
Tinting or soft shadow for barely perceptible structure - Hybrid Eye Pigment is a go-to for softly defined brows.
The effect frames the face while complementing the trend toward “effortlessly sculpted” makeup.
Lips: Cool Tones, Blurred Edges, and Modern Moody Moments
Lips shift cooler this year, grounding the fresh-faced complexion with tonal balance. Trending lip directions:
Tinted balms for sheer, effortless polish - Mix a touch of Cheek/Lip Tint into Mixing/Treatment Balm for a sheer tinted balm.
Cool-toned lips that look chic and sophisticated - Multi-Liner Fig is a great understated cool tone for softly defined lips.
Blurred lips for a soft-focus finish - Pro Tip: Use a fluffy brush like the Eye Blender Brush to apply Cheek/Lip Tint to the lips in a perfectly blurred way.
Soft goth micro black liner paired with deep berry stains for those wanting an edge - Multi-Use Liner Noir on the eyes and Cheek/Lip Tint Crush to pair perfectly for the eyes and cheeks.
These looks feel refined yet experimental.
The trends point to a world where makeup enhances natural structure, embraces real skin, and uses light and tone with intention.
In other words: beauty that feels as good as it looks: fresh-faced, dimensional, and powerfully subtle.
