Aleph Blog

Change is inevitable. Changes to the skin as we age are inevitable. Skin damage needn’t be inevitable, however. By understanding what we can control, we can support skin as it changes throughout the different stages of life. We spoke to our resident skin specialist, Maria, to explain some of the causes behind skin ageing and how we can draw more goodness into our largest organ.

Whether you're a frequent flyer or an occasional adventurer, a smooth transit experience is crucially important to a successful trip. Travel essentials don't stop at the perfect sized suitcase, carry on bag or luggage tag. It's also essential to pack those bags efficiently and effectively, and equally important to ensure your trip is a smooth one.

Self-care is now more important than ever. With our simple guide, learn how to design a realistic self-love routine that a.) you’ll stick to and b.) will help you reach your goals, kick butt and feel damn good, every single day.

Our makeup and skincare essential Serum/Primer fast became one of our most loved products. And we love receiving such positive feedback from customers sharing stories of transformed skin, flawless makeup and a streamlined routine. It’s quickly absorbed, leaving skin smooth, nourished and never tacky. Here’s why you need to get Serum/Primer into your life!

Concealer/Foundation. One Product. Four Ways. No need for a multitude of products, learn how to achieve different finishes with Concealer/Foundation and what additional products support these.

Makeup and makeup selection can be a daunting task, especially if you are unsure about what suits you and how to actually use the products in the best way. Emma breaks down her Top 10 Do’s and Don’ts below so that we can use makeup as a tool to enhance your natural beauty and features.

If there was one product to encapsulate summer, it would be Aleph Radiance Sun. The glow-giving, complexion-boosting hero in any makeup kit, this compact pot of makeup alchemy can transform your look in so many ways. From subtle to high-impact, we’ve got you covered. Discover how to achieve the perfect summer glow for every occasion!

This year as part of our continued support of the WWF New Zealand Foundation we have commissioned a sculptural artwork as part of the amazing Whale Tales experience coming to Auckland this summer.

Let the party season continue! Here’s a super pretty look suitable for an afternoon get-together or a glam evening out sipping cocktails and anything in between.

Hybrid eye pigment Flicker stars in this smokey eye look, paired with fresh glowing skin. You’re sure to turn more than a few heads.

Flawless, fresh and ready to celebrate Christmas. Spend your day celebrating and enjoying your loved ones — not in front of the mirror touching up your makeup.

We’ve put together three easy makeup looks that deliver high impact with low effort - so you can look and feel your best whatever your festive plans are.

Summer is the season we all hold out for - warm days, sunshine, the beach, hours outside and long days.

One thing we may struggle with during summer is how to keep our makeup looking as fresh as when we first applied, how to glow but not look like our skin is “shiny” and how to add a bit of pop to our everyday makeup.

Read on for some easy tips and Aleph pairings to help your look last the distance.